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800razors.com : ウィキペディア英語版 | 800razors.com
800razors.com is an American personal care products company, selling men's and women's razors online. ==History== 800razors.com was founded in 2013 by Phil Masiello, who serves as president and chief executive officer, and Steven Krane, who serves as chief operating officer.〔Phil Johnson, (“The Razor Wars: 800Razors.com Takes A Swing At Gillette,” ) ''Forbes'', August 12, 2014.〕〔Jack Neff, (“800Razors.com Takes on Dollar Shave, Pitches Itself as Best for Quality, Price, Convenience,” ) ''Advertising Age'', January 6, 2014.〕〔Jamie Smith Hopkins, (“Local startup in the battle for razor customers,” ) ''Baltimore Sun'', November 10, 2013.〕 The company is based in Catonsville, Maryland, just south of Baltimore.〔〔Thomas Heath, (“Entrepreneur Phil Masiello builds big dreams on a razor’s edge,” ) ''Washington Post'', November 10, 2013.〕 The website was launched on July 1, 2013, with $1 million in start-up capital from its two founders.〔 Masiello and Krane previously developed and launched several businesses together, including the grab-and-go meal store The Daily Market in 1995, which they built up to a five-store business before selling in the late-1990s; and Raw Essentials by Carol Alt, a natural skin care products company launched with former supermodel Carol Alt in 2008.〔〔 In late 2011, on a business trip to Bentonville, Arkansas, Masiello and Krane were at Wal-Mart, browsing the razors.〔 Curious as to why razor blades are so expensive, the partners researched the industry and found an opening for high-quality blades at a more reasonable price.〔〔Jill Malandrino, (“800Razors.com is the David to the Razor Industry Goliaths,” ) TheStreet.com, May 19, 2014.〕 In founding the company, they focused on online sales, to eliminate the middleman and sell directly to customers.〔〔
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