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Adgreetz
AdGreetz is a cloud-based SaaS platform that utilizes brand, social, geo/browser and user-generated data to dynamically deploy relevant, personalized video messages for brands on the Internet and mobile via email, Facebook, Twitter, print, website, point-of-purchase, outdoor, display and premium video advertisements.
==History==
Eric Frankel left his job as President of Warner Bros. Domestic Cable Distribution to start StarGreetz in 2009. The company originally focused on using celebrities to create personalized greeting card videos on behalf of brands.〔(【引用サイトリンク】url=http://www.bloomberg.com/news/videos/b/382fec88-ba3e-426d-9d37-b48e514809b1 )〕 As described by AdAge, “The video ad company charges advertisers $20,000 to $100,000 per month to run video ads personalized to each person they are served to -- the ads actually speak an individual's name and can include other personal information like where they live, provided that data is already available to the advertiser-- though advertisers have to pony up anywhere from an extra $10,000 to more than nine figures for celebrity spokespeople like country band Lady Antebellum or NASCAR driver Kyle Busch to parse each branded greeting ("Hi John Doe, let me tell you about (brand )").
In November 2014, StarGreetz officially switched its name to AdGreetz™ to signify that the platform is capable of deploying more than just celebrity messages.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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