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Adknowledge
Founded in 2004, Adknowledge is a digital advertising technology company headquartered in Kansas City, Missouri, USA, with offices around the world. Adknowledge has built platforms that setup, manage and optimize performance for digital advertising campaigns, including video advertising on YouTube, Facebook and native, mobile, apps, email and content recommendation,〔Case Study | http://www.thebridgecorp.com/pdfs/BridgeMarketing_AdknowledgeCaseStudy.pdf〕 for agencies and leading brands such as Range Rover, LG and L’Oréal.〔AdParlor website | http://www.adparlor.com/〕 The company also works with publishers to help them monetize their sites and lists.〔Adknowledge website | http://www.adknowledge.com/publishers/〕 ==History== Adknowledge was founded by Scott Lynn, who led the company as President and CEO until 2012 when then-COO Ben Legg (former COO for European Directories and Google Europe) became CEO.〔ad:tech London website | http://www.ad-techlondon.co.uk/speakers_detail.aspx?Id=S626〕 In a 2013 interview, Legg described digital marketing as the new customer research. The firm made news at 2013's ad:tech San Francisco conference with an invitation-only party on Alcatraz.〔AllVoices article | http://www.allvoices.com/contributed-news/14295726-from-partying-at-alcatraz-to-free-giants-tickets-theres-a-lot-happening-at-adtech-san-francisco-this-year〕 The company produced a video that documented the evening.〔Vimeo video | http://vimeo.com/65686892〕
抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Adknowledge」の詳細全文を読む
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