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''Adweek'' (or ''Ad Week'') is a weekly American advertising trade publication that was first published in 1978.〔"(journalfinder.wtcox-4 Subject Search Results - Journal Finder )".〕 ''Adweek'' covers creativity, client–agency relationships, global advertising, accounts in review, and new campaigns. During this time, it has covered several notable shifts, including cable television, the shift away from commission-based agency fees, and the Internet. ''Adweek'' is currently owned by the Mediabistro Holdings subsidiary of Prometheus Global Media.〔 As the second-largest advertising-trade publication,〔Elliott, Stuart, "''Adweek'' Plans Overhaul as a Sign It Is Alive and Well", ''The New York Times'', 12 September 1991.〕 its main competitor, is ''Advertising Age''.〔Stevenson, Richard W., "The Battle of Two Advertising Magazines", ''The New York Times'', 14 October 1985.〕 ''Adweek'' also operates various blogs focusing on the advertising and mass media industry, including its flagship ''AdFreak'' blog, and the Adweek Blog Network, which was formed from the assets of Mediabistro. Related publications include ''Adweek Magazine's Technology Marketing'' (ISSN 1536-2272), and ''Adweek's Marketing Week'' (ISSN 0892-8274).〔 ==History== In 1990, Affiliated Publications Inc., which publishes ''The Boston Globe'', agreed to acquire 80 percent of the outstanding common stock of A/S/M Communications Inc., which published ''Adweek''.〔"(''Adweek'' Parent Acquisition Set )", ''The New York Times''〕 The magazine stabilized in the 1990s.〔Elliott, Stuart, "''Adweek'' magazine is commemorating its 20th anniversary with a record 232-page special issue", ''The New York Times'', 10 November 1998.〕 In April 2008, ''Adweeks editor of ten years Alison Fahey was promoted to publisher and editorial director. She was replaced as editor by Mike Chapman, formerly of the Economist Intelligence Unit and eMarketer. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Adweek」の詳細全文を読む スポンサード リンク
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