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Alinean, Inc., a privately held company developing "economic justification tools" for business-to-business (B2B) vendors, was founded in September 2001 in Orlando, Florida by ex-Gartner managing vice president 〔(【引用サイトリンク】url=http://investing.businessweek.com/research/stocks/private/person.asp?personId=775868&privcapId=8033364&previousCapId=8033364&previousTitle=Alinean,%20Inc. )〕 Tom Pisello. Alinean, Inc. develops sales and marketing software as a service (SaaS) and consulting services designed to evolve typical product centric pitches into more value-focused tools. The company offers services to analyze and justify different technology products and business services using ROI / TCO analysis, including servers, storage, systems management, telecommunications, operating systems, eCRM, wireless, security, database management, e-business procurement, ERP, supply chain management, outsourcing, business intelligence, mobility, collaborative commerce, HR, manufacturing, transportation and logistics, supply chain management, content and document management, asset management, and office automation. Its stuff include Alinean Interactive White Papers, a demand generation tool for B2B marketers. Alinean advertises several different services and solutions including value message and insight development, value storytelling, including content marketing optimization, sales and marketing assessment, ROI and TCO tools ==Growth== In 2002, Alinean released ValueIT, a set of IT budgeting tools for CIOs. The system was designed to calculate return on investment of proposed IT spending and benchmark it against a database of 4,000 U.S. Companies across 400 industry segments. Early in 2003 Alinean attracted the attention of venture capital firms including Stonehenge and Grace Venture Partners. As a result, Alinean secured funding to increase product development and help them expand to new markets. Stephen A. Bennett, director of Stonehenge at the time said, “As IT spending accelerates within today’s more demanding corporate environment, the need for highly credible ROI solutions will become a necessity for all IT vendors.”〔(【引用サイトリンク】url=http://www.thefreelibrary.com/ROI+Consultancy+Alinean+Closes+Series+A+Funding%3B+Stonehenge+Capital...-a0114051379 )〕 In 2004, International Data Corporation (IDC) announced a comprehensive selling program, ExpertROI, designed to validate the economic value of technology and business investments. The ROI tools used for the program were developed in partnership with Alinean. Between 2004 and 2010 Alinean continued to increase its list of clients to include organizations like HP, Dell, IBM, Microsoft, Oracle, VMware, Juniper Networks, EMC and OfficeMax. In order to address the continually growing list of customer, Alinean increased its team by 20% in 2010.〔(【引用サイトリンク】url=http://www.redorbit.com/news/technology/1861672/alinean_powers_eight_more_b2b_assessment_roi_and_tco_campaigns/ )〕 From 2007 to 2010 the company experienced 20-30% growth. In 2010 Alinean was ranked number 2942 in the top companies from www.inc.com. The site reported a three-year growth of 73 percent.〔(【引用サイトリンク】url=http://www.inc.com/inc5000/profile/alinean )〕 In 2010 Alinean received several awards. Grow FL awarded Alinean a Florida Company to Watch recognition. Inc.5000 identified Alinean as one of the fastest growing companies. SiriusDecisions identified Alinean as an emerging technology leader. 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Alinean」の詳細全文を読む スポンサード リンク
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