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Business to many
==Definition of business-to-many (B2M)==
Business-to-many or B2M is a marketing term that describes the individuals or groups of individuals in which a business makes contact and engages itself with. Unlike B2B firms that only engages themselves with other businesses or B2C firms that only contact consumers or the end users of the product, B2M firms do both. It is important to understand that just because an organization does B2M marketing, this does not mean that they target their products and services to everyone. B2M companies, like any other type of company, have a more specified target audience.
The terms B2M, B2B and B2C are usually used when describing methods of e-commerce - the act of selling goods and services online. However, these terms can be used to describe all exchanges and interactions made by an organization, whether it is via e-commerce or not.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
■ウィキペディアで「Business to many」の詳細全文を読む
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