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Bulmers cider is one of a number of brands owned by British cider maker H. P. Bulmer of Hereford. It is one of the biggest selling British bottled cider brands in the UK, with a number of variants including Bulmers Original & Pear. It should not be confused with Bulmers Irish Cider, sold outside the Republic of Ireland as Magners. ==History== Fred and Percy Bulmer grew the apples at their family orchard at Credenhill in Herefordshire which would be later used to make the cider for which they became known. Production was initially at Ryelands Street in Hereford, the original buildings, including cider cellars survives today as the Cider Museum and King Offa Distillery.〔(【引用サイトリンク】 title= The Cider Museum )〕 Production moved to the current Plough Lane site in the late 1970s. Today HP Bulmer makes 65% of the UK's five hundred million litres of cider sold annually, and the bulk of the UK's cider exports.〔(【引用サイトリンク】 work= HP Bulmer Ltd ) 〕 From 1937 to 1949, Bulmers operated with Wm. Magners of Clonmel, expanding into Irish distribution markets. From 1949 Magners withdrew from this partnership but retained rights to trade under the name HP Bulmer Ltd in Ireland.〔(【引用サイトリンク】 title= HP Bulmers LTD. (Ireland) History )〕 In 2003, the Hereford-based firm was bought for £278 million by Scottish & Newcastle (S&N) with the loss of some 200 jobs initially. In 2008, S&N were bought for £7.8 billion by the Carlsberg and Heineken groups. Bulmers now only survives as a brand name and subsidiary of the Heineken group, with operations in Hereford scaled back to focus mainly on the production of cider. During spring 2006, the company relaunched Bulmers Original in the UK, aimed at the "served over ice" market, which had grown in popularity over the past few years. Bulmers Original is a 4.5% ABV cider, primarily sold in pint bottles (568 ml). In November 2007, Bulmers pear cider was launched.〔(【引用サイトリンク】 title= S&N to launch Bulmers Pear Cider )〕 In summer 2011, Bulmers relaunched with a new look and new bottles. In reference to the Bulmers naming tradition dating back to the early 1900s (at the time these were Bulmers 1 through to 8), they number-coded the then-current and all future varieties with Original as "No. 9", Pear as "No. 10" and Crisp Blend as "No. 15". At the same time, the Red Berry and Lime flavour was launched as "No. 17".〔(【引用サイトリンク】 title= Bulmers plays numbers game with new cider )〕 In March 2013, two new flavours; "Bulmers Cider Bold Black Cherry" and "Bulmers Cider Pressed Red Grape", number-coded "No. 19" and "No. 20" respectively, were added to the range.〔(【引用サイトリンク】 title= HEINEKEN Unveils Exciting New Additions To Bulmers Cider Family )〕 In March 2014, two lower-alcohol flavours were added: Bulmers Cider Five Fruit Harvest and Bulmers Cider Indian Summer, number-coded "No. 21" and "No. 22" and with an ABV of 2.8%.〔(【引用サイトリンク】 title= Heineken offers more lower or zero abv Bulmers and Foster's Radler lines )〕 In 2015, the red grape flavour was discontinued and replaced with a new flavour "Zesty Blood Orange", number-coded as "No. 23" 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Bulmers」の詳細全文を読む スポンサード リンク
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