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ChapStick : ウィキペディア英語版
ChapStick

ChapStick is a brand name of lip balm manufactured by Pfizer Consumer Healthcare and used in many countries worldwide. It is intended to help treat and prevent chapped lips, hence the name. Many varieties also include sunscreen in order to prevent sunburn.
Due to its popularity, the term has become a genericized trademark. It popularly refers to any lip balm contained in a lipstick-style tube and applied in the same manner as lipstick. However, the term is still a registered trademark, with rights exclusively owned by Pfizer. Its main competitors in the US, Carmex and Blistex, also use the popular lipstick-style tube for their lip balm products. In Iceland and in the United Kingdom, the product's main competitor is Lypsyl, made by Novartis Consumer Health and distributed in similar packaging to ChapStick.
== History ==
In the early 1880s, Dr. Charles Browne Fleet,〔(History of Charles Browne Fleet )〕 a physician and pharmacological thinker from Lynchburg, Virginia, invented ChapStick as a lip balm. The handmade product, which resembled a wickless candle wrapped in tin foil, was sold locally, and did not have much success.
In 1912, Kip Martin, also a Lynchburg resident, bought the rights to the product for five dollars. In their family kitchen, Mrs. Martin melted the pink ChapStick mixture, cooled it, and cut it into sticks. Their lucrative sales were used to found the Morton Manufacturing Corporation.
In the early 1950s, Frank Wright, Jr., a commercial artist from Lynchburg, VA, was commissioned to design the CHET ChapStick logo that is still in use today. He was paid a flat fee of $15.
In 1963, The A.H. Robins Company acquired ChapStick from Martin Manufacturing Corporation. At that time, only ChapStick Lip Balm regular stick was being marketed to consumers; subsequently, many more varieties have been introduced. This includes ChapStick 4 flavored sticks in 1971, ChapStick Sunblock 15 in 1981, ChapStick Petroleum Jelly Plus in 1985, and ChapStick Medicated in 1992. Skier Suzy Chaffee was a spokesperson for the brand in the 1970s. Former ski racer Picabo Street, for a time, was seen on television commercials as one of the company's endorsers.
Robins was purchased by American Home Products (AHP) in 1988.〔(A H Robins Company Records at Virginia Historical Society )〕 AHP later changed its name to Wyeth. ChapStick was a Wyeth product until 2009, when Wyeth was acquired by Pfizer. Pfizer sold the manufacturing facility in Richmond, Virginia on October 3, 2011 to Fareva Richmond, who now manufactures and packages Chap Stick for Pfizer.〔http://www.nbc12.com/story/17026127/fareva-plans-to-expand-and-create-more-jobs〕

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
ウィキペディアで「ChapStick」の詳細全文を読む



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