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ClickHole
ClickHole is a satirical website from ''The Onion'' that parodies websites such as Upworthy and BuzzFeed. The clickbait parody site was launched on June 12, 2014.〔Oremus, Will (June 12, 2014). ("Area Humor Site Discovers Clickbait" ), ''Slate''. Retrieved August 4, 2014.〕〔Crouch, Ian (June 20, 2014). ("Sucked into the ClickHole" ), ''The New Yorker'', Retrieved August 4, 2014.〕〔〔Dewey, Caitlin (June 24, 2014). ("The Onion Launched a Parody Site called Clickhole, and Not Everyone Got the Joke; What Happened Next Will Not Surprise You" ), ''Washington Post''. Retrieved August 4, 2014.〕 The creation of ClickHole comes in conjunction with ''The Onion''s decision to stop its print edition, as the journal shifts its focus more towards the internet. According to ClickHole's senior editor, Jermaine Affonso, the website "is The Onion's response to click-bait content" and serves as "a parody of online media".〔 Critics noted that, on a deeper level, ClickHole illustrates the shallow nature of content that is shared on social media as well the desperation of media sites to share such content.〔〔 ==Aim== ClickHole aims to mock content posted on media sites, using satire, and tries to make its content sharable. According to its website, ClickHole wants "to make sure that all of () content panders to and misleads () readers just enough to make it go viral". In most of its posts, ClickHole tries to convey an underlying message usually poking fun at social media users or societal behaviors.〔 Despite the website's satirical intentions, ClickHole wants audience members to interpret its content as tongue-in-cheek. The website aims to publish content frequently, setting a target of 7–10 new posts daily.〔
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