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ClinicalKey ClinicalKey is a medical search engine and database tool owned by medical and scientific publishing company Elsevier that offers access to the medical library published by that company. ==Development== ClinicalKey was developed by Elsevier's Global Clinical Reference (GCR) team and involved consulting more than 2,000 doctors across the world over two years. The service aims to provide a source of clinical answers. ClinicalKey uses the semantic technology of the health information service Healthline Networks.〔(April 24, 2012) (Healthline's Semantic Search Platform Powers Elsevier's ClinicalKey, a Next-Generation Reference Tool for Physicians ) newsblaze.com〕 The ClinicalKey website was launched in mid-April, 2012 in its third iteration after alpha and beta testing versions. It is targeted at the health institutions, universities and schools, with an individual physician subscriptions launching in the third quarter of 2012.〔Davidson, Linda (16 April, 2012) (Elsevier launches Clinical Key ) E-Health Insider, ehi.co.uk〕 Two ClinicalKey applications for mobile phones are due to launch in the second half of 2012.〔Pogoreic, Deanna (June 5, 2012) (‘Google for docs’ brings a new kind of smart searching to medical research ) MedCity News, medcitynews.com〕 ClinicalKey marks a change in Elsevier's approach to providing of clinical information through aggregated content services rather than the traditional model of journals and textbooks. The service is being marketed as a 'clinical insight engine'.〔 The technology harnesses user behaviour and database terminology to improve search results, rather than simply pattern matching search.〔Odjala, Marydee (April 19, 2012) (Understanding Clinical Terms ) onlineinsider.net〕
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