|
Crossmark, Inc., stylized as CROSSMARK, is a sales and marketing services company that operates within the consumer goods industry. The company was established in 1905 by Willis Johnson and E. Leslie Hunt in Fort Smith, Arkansas as a provision supply point for groups traveling to the Oklahoma Territory.〔〔(【引用サイトリンク】title=Crossmark History )〕 Crossmark contributes research and data to the Food Marketing Institute. The company serves grocery, mass, club, drug, convenience store, and home improvement channels.〔(【引用サイトリンク】title=Bloomberg Businessweek Company Profile )〕 ==History== *1906 - Company founded as Johnson and Hunt Merchandise Brokers in Fort Smith, Arkansas 〔(【引用サイトリンク】title=CROSSMARK 100-Year Anniversary Video )〕 *1914 - Company renamed Willis Johnson & Company, operations moved to Little Rock, Arkansas *1943 - President Roosevelt names Willis Johnson Sr. to the national office of price and administration (two-year assignment) *1944 - W.L. Gordon Company formed in Dallas, Texas *1953 - Phillips Brokerage Company created in Birmingham, Alabama *1960s and 70s - These three companies grew and prospered *1977 - Willis Johnson Company calls on Sam Walton in 1977 *1981 - Willis Johnson Company changes its name to SalesMark *1995 - Three companies and alpha one merges In 1997, Crossmark was one of three companies that collectively controlled 75 percent of the sales and marketing services industry.〔 In 2012, The Dallas Morning News reported that the Plano, Texas-based Crossmark had 34,000 employees and has an estimated annual revenue of $1 billion.〔(【引用サイトリンク】url=http://bizbeatblog.dallasnews.com/2013/08/plano-based-crossmark-to-buy-chicago-consumer-marketing-firm.html/ )〕〔〔 In December 2012, a majority of the company was sold to the private equity firm Warburg Pincus.〔(【引用サイトリンク】url=http://supermarketnews.com/retail-amp-financial/investor-buys-majority-stake-crossmark )〕November, 2013, Crossmark acquired the assets of PromoWorks〔(【引用サイトリンク】url=http://www.cspnet.com/category-news/general-merchandise/articles/crossmark-acquires-shopper-engagement-firm-promoworks )〕 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Crossmark」の詳細全文を読む スポンサード リンク
|