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ExtremeTech
ExtremeTech is a technology weblog about hardware, computer software, science and other technologies which launched in June 2001. Between 2003 and 2005, ExtremeTech was also a print magazine and the publisher of a popular series of how-to and do-it-yourself books. == ExtremeTech.com == ExtremeTech was launched as a website on June 12, 2001, with co-founder Bill Machrone as Editor-in-Chief, and fellow co-founder Nick Stam as Senior Technical Director. Loyd Case, Dave Salvator, Mark Hachman, and Jim Lynch were other original core ET staff. In 2002 Jim Louderback became the Editor-in-Chief. When initially launched, ExtremeTech covered a broad range of technical topics with very indepth technical stories. Topic areas included core PC techniques (CPUs/GPUs), networking, operating systems, software development, display technology, printers, scanners etc. By 2003, Ziff Davis management wanted to reduce expenses and cut back content to core PC tech areas, focusing on how to build and optimize your PC. Loyd Case took over as Editor-in-Chief, and Jason Cross joined as a technology analyst. In mid-2009, due to sinking corporate-level finances, Ziff Davis laid off most of the core team and Jeremy Kaplan (Executive Editor of PC Magazine and EIC of ExtremeTech Magazine) tried to keep the online site going, but it was quite challenging without much dedicated staff. Similarly Matthew Murray (currently Editor of PC Magazine's Digital Edition) tried to keep things alive. As described below in the Shutdown and Relaunch section in April 2011, the Ziff Davis management re-invested in ExtremeTech, and the site relaunched under Managing Editor Sal Cangeloso.
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