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Friendraising : ウィキペディア英語版 | Friendraising Friendraising is a form of fundraising that involves befriending an organization or individual for the purpose of helping support the financial aspect of a charity, nonprofit group or other community benefit organization. == Concept == Relationship fundraising, which is characterized as a fundraising approach that centers around the development of a "unique and special relationship () between a charity and its supporter" was first discussed in 1992 by Ken Burnett, who proposed that charitable institutions move towards dealing with donors as individuals, looking at their unique donation histories and motivations. The concept of friendraising involves a single organization or individual following a setup of guidelines and principles to establish friendship with another entity. As a concept, the friendship created is a legitimate one, regardless of financial prospects. As such, the relationship is a sustainable one of genuine care and concern - each party involved is there for the benefit of each other and therefore, the community represented.
抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Friendraising」の詳細全文を読む
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