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GameCrazy was a video game retailer based in Wilsonville, Oregon. It was a subsidiary of Movie Gallery. The stores were often, but not always, located adjacent to Hollywood Video rental stores. All except two of GameCrazy's locations, both located in Salem, OR, have closed after parent company Movie Gallery's bankruptcy and liquidation.〔http://www.thestreet.com/_yahoo/story/10743144/1/blockbuster-boost-movie-gallery-goes-dark.html〕 ==History== In 1999,〔http://www.indeed.com/cmp/Game-Crazy〕 to compete in a growing video game market, Hollywood Entertainment launched a store-within-a-store〔Plunkett's Entertainment and Media Industry Almanac 2008〕 concept called GameCrazy. It featured the ability to buy, sell, and trade video games, systems, and accessories inside of Hollywood Video stores.〔Plunkett's Retail Industry Almanac 2009 By Jack W. Plunkett〕 Each respective location offered video games for all "next generation" platforms in both new and used conditions. Select locations offered products for older systems such as the NES and Sega Genesis. GameCrazy enabled customers to play a particular title, new or used, prior to purchase. This "try before you buy" option was a staple GameCrazy policy. Movie Gallery launched a similar store-within-a-store initiative called Game Zone. These stores were developed and implemented for use within Movie Gallery locations while GameCrazy was generally used within Hollywood Video stores. While many locations operated these areas as completely separate brands (i.e. Both Game Zone / GameCrazy operated with segregated staff and management), others operated using a single unified staff. While the majority of GameCrazy stores were located within their respective rental partner, the company did expand their chain to include standalone GameCrazy stores. As of December 31, 2006, there were 634 GameCrazy locations which were generally located within the same building as Hollywood Video.〔http://www.investor.reuters.wallst.com/stocks/company-profile.asp?rpc=66&ticker=MOVI.O〕 The construction of standalone "concept stores" were ongoing at the time of the chain's closure, the most recent being opened in Las Vegas, Nevada. GameCrazy contributed 13% to Movie Gallery's revenue for 2006, with 70% of its revenue coming from new and used software and 30% from new and used hardware products.〔 GameCrazy competed with both other specialty retail video game stores, such as GameStop and the fast-growing video game franchise, Play N Trade, as well as big box retailers such as Target, Walmart, and Best Buy. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「GameCrazy」の詳細全文を読む スポンサード リンク
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