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Institut Supérieur de Marketing du Luxe (Sup de Luxe) : ウィキペディア英語版 | Institut Supérieur de Marketing du Luxe (Sup de Luxe)
The Institut Superieur de Marketing du Luxe, also known as Sup de Luxe, is a school which provides three luxury management programs. Sup de Luxe is part of the EDC Paris Business School, a 7000m2 campus admitting 1300 students every year. The institute is a 'chair Cartier' and was created by professionals working in the luxury goods sector. The school's goal is to prepare graduates for employment and careers in the luxury sector. Since its creation in 1990, more than 1500 international students have graduated. ==History==
The Institut Supérieur de Marketing du Luxe was founded by Alain-Dominique Perrin, in collaboration with Cartier (jeweler), in 1990. Sup de luxe was the first educational institute in France specialising in the luxury market. This absence of luxury schools is what gave Perrin his initial idea of co-founding this institute. Its original objective was to graduate young managers and experts in the domain and simultaneously animate a center of research for luxury on a global scale. In 2005 the Institut Supérieur de Marketing du Gout and the MBA in 'Food and Wine Marketing and International Management' were established and built like the Institut Superieur de Marketing du Luxe. The main target was to train young professionals, managers or entrepreneurs in the luxury agribusiness food sector (wine and gastronomy, hotel and restaurant). In 2010 the two Institutes merged; the MBA Sup de Gout is now included in Sup de Luxes' programs.
抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Institut Supérieur de Marketing du Luxe (Sup de Luxe)」の詳細全文を読む
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