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Jollibee
Jollibee Foods Corporation (also called JFC and popularly known simply as Jollibee), is a Filipino multinational chain of fast food restaurants headquartered in Pasig City. JFC is the owner of the popular fast food brand Jollibee, dubbed as Asia's answer to McDonald's in the fast food burger business.〔
With the success of its flagship brand, JFC acquired some of its competitors in the fast food business in the Philippines and abroad such as Chowking, Greenwich Pizza, Red Ribbon, Mang Inasal, and Burger King (Philippines).〔(【引用サイトリンク】title=Jollibee's 2008 profits dip despite sales jump )〕 In 2011, JFC had a total of 2,510 stores worldwide with a system wide retail sales totaling to 82.1 billion pesos for the fiscal year 2011.
==History==
In 1975, Tony Tan Caktiong and his family opened a Magnolia Ice Cream parlor in Cubao, Quezon City.〔(Jollibee – About Us – Milestones-History )〕 In 1978, he and his siblings engaged the services of a management consultant, Manuel C. Lumba, who shifted the business focus from ice cream to hot dogs after his studies showed a much larger market waiting to be served.〔 Lumba was Tan's last business and management mentor.
Throughout its three decade history, Jollibee became a success enjoying rapid growth. The chain opened successful milestone stores in the following years: Its 100th branch in Davao on 1991; its 200th store in Malolos, Bulacan in 1996; its 300th store in Balagtas, Bulacan in 1998; its 400th store in Intramuros, Manila in 2001; its 500th store in Basilan in 2004; its 600th store in Aparri in 2007;〔 its 700th store in Harrison Road, Baguio City in 2010;, its 800th store in Malaybalay City, Bukidnon on October 18, 2013., and recently its 900th store in Palo, Leyte on September 30, 2015.
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