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Lazzaroni () is the brand name related to several biscuits and bakery products manufactured by the Italian company D. Lazzaroni & C. Spa. Lazzaroni is a historical Italian brand highly regarded in the food industry, namely thanks to products such as the Amaretti di Saronno. D. Lazzaroni & C. Spa, being the first Italian company to transform biscuit manufacturing into an industrial process, has been marketing Lazzaroni branded biscuits and pastries since 1888, even though the beginnings date back to the early 18th century. ==History== The Lazzaroni family, led by Carlo Lazzaroni, moved from Valtellina to Saronno at the beginning of the 18th century, starting the artisanal production of the famous Amaretti di Saronno. The business was then continued by Carlo's offspring, brothers Paolo and Davide. The former moved to Monza in the mid-19th century, starting the production of mostarda and liqueurs. The latter, Davide, went on making the Amaretti, locating the business in Saronno in front of the cathedral, at that time served by horse transport. With the advent of the rail transport, Luigi Lazzaroni (son of Davide) joined the company and in 1888 the partners founded D. Lazzaroni & C., intended as both a new legal entity and a new manufacturing facility. In the following years the company enjoyed great success, making 350 different types of biscuits and exporting its products all over the world; this ambition was well delivered by the brand logo, representing a steam boat. It was in this period that biscuits such as Oswego, Nutritivo, Croccale and Germovita made their debut on the marketplace. The strength of the Lazzaroni brand drew the attention of the American multinational company Campbell's, which acquired the firm from the Lazzaroni family in 1984 in order to pursue an ambitious internationalization strategy. However, Campbell's plans failed and in 1991 the Italian firm Citterio, renowned producer of ham, salami and fresh pasta, managed to move the company ownership back to Italy. In 2008 the company was acquired by the Ragosta Group with the goal of rejuvenating the Lazzaroni brand after a strong restructuring process. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Lazzaroni」の詳細全文を読む スポンサード リンク
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