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LightInTheBox
LightInTheBox Holding Co., Ltd. () is an international online retail company that delivers products to consumers in over 200 countries and territories.〔 It sells lifestyle products through LightInTheBox.com, MiniInTheBox.com, and its other websites, which are available in 26 major languages as of October 2013.〔
==History==
LightInTheBox was founded in June 2007 by Quji (Alan) Guo, Xin (Kevin) Wen, Liang Zhang, Jun Liu and Chit Jeremy Chau. The company operated as Light In The Box Limited until March 2008, when it was restructured and incorporated as LightInTheBox Holding Co., Ltd., acting as the ultimate holding company.
The business model of LightInTheBox was inspired by The World is Flat, a book by Thomas Friedman. With the realization that e-commerce lent itself well to the theories in the book, the founders of LightInTheBox decided to build a company that would take advantage of China’s manufacturing and supply chain.〔 On June 6, 2013, LightInTheBox opened for trading on the New York Stock Exchange (NYSE) under the ticker symbol "LITB".〔 In the three months leading up to June 30, 2013, LightInTheBox cleared $72.2 million in net revenue with 1.2 million customers served in the second quarter of 2013.〔
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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