|
Moores, Clothing for Men, is a Canadian brand specialized in tailor-made clothing for men similar to Tip Top Tailors or Classys. It is an affiliate to Men's Wearhouse, from the U.S. The store was founded by Martin Prosserman in 1980 when it opened its first location in Mississauga in the Greater Toronto Area. Moores is owned by the Moores Retail Group who also owns GoldenBrand clothing in Montreal. In 1999 the Moores Retail Group was bought by Men's Wearhouse.〔 〕 Today, in Canada Moores has 117 retail locations situated all over Canada and employs over 1200 people. Its current headquarters are in Toronto. The stores sell a wide variety of footwear, tuxedo rentals, office wear, outerwear, ties and many more articles for workers or special occasions. Its ad slogan is: "Well made, Well Priced, Well Dressed" In September 2008 Men's Wearhouse selected the New York advertising agency DeVito/Verdi to handle its national advertising and marketing communications account. The assignment calls for the agency to provide full service marketing support and to develop strategic planning, advertising, public relations, market planning, promotions, and P-O-S programs. In addition to the Men’s Wearhouse brand, DeVito/Verdi will also handle marketing for the company’s other retail brands: K&G, MW Tux, Moores Clothing For Men (Canada), as well as new projects in development.〔name="Reuters">''Reuters"', ("http://www.reuters.com/article/pressRelease/idUS129874+23-Sep-2008+BW20080923" ), 23 September 2008, retrieved 18 June 2009〕 ==References== 〔 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Moores」の詳細全文を読む スポンサード リンク
|