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Barnes & Noble Nook
The Barnes & Noble Nook (styled nook or NOOK) is a brand of e-readers developed by American book retailer Barnes & Noble, based on the Android platform. The original device was announced in the United States in October 2009, and was released the next month. The original Nook had a six-inch E-paper display and a separate, smaller color touchscreen that serves as the primary input device and was capable of Wi-Fi and AT&T 3G wireless connectivity. The original nook was followed in November 2010 by a color LCD device called the Nook Color, in June 2011 by the Nook Simple Touch, and in November 2011 and February 2012 by the Nook Tablet. On April 30, 2012, Barnes & Noble entered into a partnership with Microsoft that will spin off the Nook and college businesses into a subsidiary. On August 28, 2012, Barnes and Noble announced partnerships with retailers in the UK, which began offering the Nook digital products to people in October 2012. In December 2014, B&N purchased the Microsoft shares of Nook, ending the partnership between the companies. To encourage visiting the B&N stores, a Nook device user may read nearly any available Nook Store e-book for one hour once per day while connected to the store's Wi-Fi.〔(Nook In-Store ). Retrieved 25 February 2015.〕 ==Naming== The Nook name was devised by Rex Wilder while consulting for Ammunition Design Group. The name was among over 400 he created, and "Nook" was picked because it is an evolution from "book", it echoes some of the prose in Dr. Seuss's ''One Fish Two Fish Red Fish Blue Fish'' and it is humble and old-fashioned sounding.〔(Rex Wilder Originates Name for Barnes & Noble "nook" E-Reader ). 2009-12-01.〕 It also represents a familiar place to read that is compelling for women readers who tend to read more than men.〔(Why Women Read More Than Men ). September 5, 2007〕
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