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OnePlus is a Chinese smartphone manufacturer founded in December 2013. It is headquartered in Shenzhen, Guangdong, China. ==History== OnePlus was founded on 16 December 2013 by former Oppo vice president Pete Lau and Carl Pei. According to the Chinese government's documentation, the only institutional stockholder in OnePlus is Oppo. Although Lau initially denied that OnePlus was a wholly owned subsidiary of Oppo, upon release of the regulatory filings they admitted that they are owned by Oppo and are "in talks with other investors" (although nothing has been announced to date). The company's main goal was to design a smartphone that would balance high-end quality with a lower price than other phones in its class, believing that users would "never settle" for the lower-quality devices produced by other companies. Lau explained that "we will never be different just for the sake of being different. Everything done has to improve the actual user experience in day-to-day use."〔(【引用サイトリンク】url=http://www.engadget.com/2014/04/23/oneplus-one-launch-ceo-pete-lau-interview/ )〕 He also showed aspirations of being the "Muji of the tech industry", emphasizing its focus on high-quality products with simplistic, user-friendly designs.〔 Continuing Lau's association with the platform from the Oppo N1,〔 OnePlus entered into an exclusive licensing agreement with Cyanogen Inc. to base its products' Android distribution upon a variant of the popular custom ROM CyanogenMod and use its trademarks outside of China.〔(【引用サイトリンク】url=http://gadgets.ndtv.com/mobiles/news/oneplus-to-delhi-high-court-micromaxs-cyanogen-os-is-different-638555 )〕 The company unveiled its first device, the OnePlus One, on 23 April 2014.〔 In December 2014, alongside the release of the OnePlus One in India exclusively through Amazon, OnePlus also announced plans to establish a presence in the country, with plans to open 25 official walk-in service centres across India.〔(【引用サイトリンク】url=http://www.gsmarena.com/oneplus_one_launched_in_india_for_rs_21999_355_on_amazon-news-10362.php )〕 Sales of the device in India were halted following a temporary injunction granted to Micromax Mobile, alleging that it violated its exclusive rights to distribute Cyanogen-branded products in South Asia as part of a new joint venture and that its agreement superseded the agreement it had established with OnePlus. The company disputed the arguments, noting that its Cyanogen-based software was different than that of Micromax's, and argued that the exclusivity agreement only meant that Cyanogen could not partner with any other company based in India, and did not inhibit the ability for OnePlus to market its products in the country with its trademarks.〔〔(【引用サイトリンク】url=http://gadgets.ndtv.com/mobiles/news/oneplus-one-sales-reportedly-halted-by-delhi-high-court-after-micromax-plea-635783 )〕 OnePlus developed a new ROM named Oxygen OS, similar to CyanogenMod but developed by OnePlus. The new shipments of OnePlus One also removed the Cyanogen Logo from its back and box in order to simplify production lines. OnePlus disembarked in South-East Asia for the first time, (partnering with Lazada Indonesia ) on 23 January 2015 and is expected to expand during this year throughout the region. In April 2014, OnePlus hired Han Han as the product ambassador in mainland China. On 9 March 2014 the company decided to expand its operations to all European countries except Switzerland, serving now over 35 countries and regions all over the world. As of October 2015, OnePlus serves for the following countries: Austria, Belgium, Bulgaria, Canada, China, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, India, Indonesia, Ireland, Israel, Italy, Latvia, Lithuania, Luxembourg, Malaysia, Malta, Netherlands, Poland, Portugal, Romania, Spain, Slovakia, Slovenia, Sweden, the United Kingdom and the United States. 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「OnePlus」の詳細全文を読む スポンサード リンク
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