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The term opt-out refers to several methods by which individuals can avoid receiving unsolicited product or service information. This ability is usually associated with direct marketing campaigns such as telemarketing, e-mail marketing, or direct mail. A list of those who have opted out is called a Robinson list. In the UK, the Mailing Preference Service composes the Robinson list. ==Telemarketing== The U.S. Federal Government created the National Do Not Call Registry to reduce the telemarketing calls consumers receive at home. Initially numbers listed on the registry were due to be kept for five years but will now remain on it permanently due to the Do-Not-Call Improvement Act of 2007, which became law in February 2008. The UK's Direct Marketing Association operates an opt-out scheme through the Telephone Preference Service. While the service will reduce unsolicited calls it does not stop solicited calls, market research calls, silent calls or overseas calls. Canada's National Do Not Call List operates an opt-out list which allows consumers to register their wishes not to have telemarketing calls. Charities, newspapers, and pollsters are exempt although each of these is required to keep their own do not call list that consumers can be added to at their request. Australia has a national Do Not Call Register. The Australian Communications and Media Authority (ACMA) is responsible for the register under the Do Not Call Register Act 2006. In order to be included on the register, a telephone number must be used or maintained primarily for private or domestic purposes, or exclusively for transmitting and/or receiving faxes. Government body numbers and emergency services numbers are also able to be entered on the register. Registration lasts for five years and numbers can be removed at any time. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Opt-out」の詳細全文を読む スポンサード リンク
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