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A packshot (also pack shot) is a still or moving image of a product, usually including its packaging and labeling, used to portray the product's reputation in advertising or other media. It is an important stimulus to sales, with the goal of triggering in-store, on-shelf product recognition. The term packshot also refers to product placement in a movie or television show. Pack shots often dominate television commercials, taking from two to five seconds of a thirty-second commercial. Forged or leaked packshots for unreleased products have led to controversy or increased interest in the product.〔(【引用サイトリンク】 url = http://news.spong.com/article/15586/Call_of_Duty_5_Pack_Shots_Leaked?cb=371 )〕 Packshots can be a simple photograph of the product on a white background or can entail the use of elaborate props. Products sold as digital downloads, such as software, sometimes have digitally generated packshots when no physical product or packaging exists.〔(【引用サイトリンク】url=http://www.boxshot3d.com/ )〕〔(【引用サイトリンク】url=http://www.trueboxshot.com/ )〕 Since the advent of high-speed internet, spin photography is increasingly used to display products online. ==References== 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Packshot」の詳細全文を読む スポンサード リンク
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