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Quavers
Quavers are a British crisp, originally made by Smiths, and now produced by Walkers. Walkers, part of the Pepsico family, purchased the Quavers brand in 1997 where it became one of the Frito Lay International brand names. == History == Quavers were launched in 1968 with the advertising slogan "you get a lovely lot of Quavers in a bag". Packaging described them as "curly potato puffs".〔Opie, Robert ''The 1970s Scrapbook''〕 In February 2007, Quavers were re-launched in new packaging (along with other Walkers brands such as Wotsits and Monster Munch) to coincide with the new usage of Sunseed oil in their ingredients. In 2009, Quavers, Squares, Wotsits and French Fries changed their packaging again because of a reduction in calories. In 2011, Quavers packaging updated to a brighter bag colour with the Walkers logo on the packets again. Still based in Leicester, Walkers joined the PepsiCo family in 1989.
抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Quavers」の詳細全文を読む
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