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Rightster is a global b2b video network that provides cloud-based services to optimise the distribution, sourcing, audience engagement and monetisation of live and on-demand video. The company describes its software and services as an “upload once - commercialise everywhere” solution for sports, fashion, news, entertainment and viral rights holders to maximise the reach and value of their video content. Rightster also operates a multi-channel network (MCN) on YouTube, consisting of over 3800 channels.〔(【引用サイトリンク】url=http://socialblade.com/youtube/network/rightster )〕 Rightster has 200 staff members across 11 offices around the world including London, New York, Paris, Milan, Berlin, Madrid, Copenhagen, Stockholm, Melbourne and Bangalore.〔(【引用サイトリンク】url=http://corp.rightster.com/news/372/RIGHTSTER_LIMITED_PLANS___10_TO___15_MILLION__INITIAL_PUBLIC_OFFERING_ON_AIM )〕 == History == Rightster was founded in May 2011 by British entrepreneur Charlie Muirhead with the vision of enabling media businesses to “overcome huge fragmentation in the online video market with a single technology platform for engaging audiences and transacting with optimal efficiency”.〔(【引用サイトリンク】url=http://corp.rightster.com/investors-news/450/Rightster_Group_plc_First_Day_of_Dealings )〕 The initial focus of the business was on the fashion industry, Rightster’s first customer being the British Fashion Council (BFC). Through Rightster’s platform, network and services, the BFC reached more than 200 publishers in over 130 countries, unlocking new revenue streams with little upfront investment or risk. The BFC’s live rights enabled Rightster to recruit key publishers with an interest in fashion content. Rightster subsequently used this connection to recruit more content owners and publishers both in and outside the fashion industry, expanding its operations into sports, news, entertainment and viral rights. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Rightster」の詳細全文を読む スポンサード リンク
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