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Robertson's is a UK brand of marmalades and fruit preserves that was founded by James Robertson in 1864. The company was run as a partnership until 1903, when it was incorporated as a limited company - James Robertson & Sons, Preserve Manufacturers, Limited. It produces the "Golden Shred" marmalade among other products. ==History== James Robertson of Paisley, Renfrewshire, Scotland started life working in the local thread mills. During a long down turn in the silk trade, Robertson decided to change trades and became apprenticed to a local grocer, hoping this would give him a better future. In 1859 he married Marion McFadyen, and started up in business as a grocer at 86 Causeyside Street, Paisley. Robertson was a charitable man and one day, taking pity on a salesman, bought a barrel of Seville oranges from him, which are known for their bitter taste. Not wanting to see her husband waste money, Mrs Robertson took to making a sweet tasting marmalade in the back of the shop, which the couple perfected over the following few months. The resultant clear and tangy Golden Shred marmalade became a commercial success. The couple had developed a method to remove the bitterness of the orange, while retaining what Robertson called "the highly tonic value of the fruit". It is asserted that this same process is used in the present day to give Robertson's preserves a distinct flavour.〔(【引用サイトリンク】title=The Old Jam Factory )〕 So popular was the product, that in 1864 a separate company was formed to lease a factory on Stevenson Street in the south of the town to meet increased demand. Jam and mincemeat were soon added to the range. In 1891 the company built a factory at Droylsden, Manchester.〔〔 In 1903, James Robertson & Sons, Preserve Manufacturers, Limited was incorporated to run the business. In 1914 James Robertson died aged 83. He had featured in the public life of Paisley, having been a member of the council, a magistrate, a school director, and the manager of a savings bank, as well as belonging to a variety of philanthropic societies. His eldest son John succeeded as company chairman, establishing the firm as a leader in the preserves industry. Robertson’s were awarded royal warrants by King George V in 1933, King George VI and also by the present Queen Elizabeth.〔 The original factory was based in Paisley is now a housing estate, St. Andrew's Court, with the street itself named Robertson's Gait. In 2007, owner Premier Foods announced the closure of the factories in both Ledbury and Droylsden by the end of the year, with the groups UK jam production all concentrated on Hartley's plant at Histon, Cambridgeshire.〔 The Droylsden factory was demolished in 2010 and only the small building which housed the electricity mains transformer now remains on an otherwise derelict site. In December 2008 Premier Foods announced that it would discontinue jam in the UK under the Robertson brand in 2009. This would allow it to focus marketing on Robertson's Golden Shred Marmalade, and its more successful Hartley's jam brand.〔http://www.marketingmagazine.co.uk/news/868047/Mark-Ritson-Branding-Premier-gets-jam Mark Ritson on Branding: Premier gets out of a jam, Brand Republic, 9 December 2008〕 In 2012 Premier Foods sold its sweet spreads and jellies business to US multi-national Hain Celestial for £200M.〔http://www.foodmanufacture.co.uk/Business-News/Premier-Foods-still-in-sticky-situation-after-jam-sale-to-Hain-Celestial〕 For the first time in its 150-year history Golden Shred is no longer a British brand. In 2013 James Robertson and Sons Ltd, first incorporated in 1903 was dissolved. However, in 2015, James Robertson and Sons Ltd was incorporated by James Robertson's great, great grandson (also James Robertson) with an eye to re-inventing this great British institution. 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Robertson's」の詳細全文を読む スポンサード リンク
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