翻訳と辞書
Words near each other
・ SitePoint
・ Siter
・ Sites
・ Sites and monuments in Botswana
・ Sites and monuments in Kenya
・ Sites and monuments record
・ Sites and works regarding William H. Seward
・ Sites Homestead
・ Sites House
・ Sites of fossilized dinosaurs across the southern South Korean coast
・ Sites of interest in Boston
・ Sites of interest in Sarajevo
・ Sites Reservoir
・ Sites, California
・ SiteScout
SiteScreen
・ Sitesh Ranjan Deb
・ Sitespor
・ Siteswap
・ Siteworx
・ SitEx
・ Sitež
・ Sitges
・ Sitges Film Festival
・ Sitges railway station
・ Sitgreaves Expedition
・ Sitgreaves House
・ Sitgreaves National Forest
・ Sith
・ Sith (disambiguation)


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SiteScreen : ウィキペディア英語版
SiteScreen

SiteScreen is an online semantic advertising technology, developed by (Crystal Semantics Limited ), an UK-based developer of semantic technology for use by online media companies. The company was founded in 2001 by Ian Saunders and Professor David Crystal O.B.E, a world authority on language and the author of over 150 books on the subject of linguistics. Since October 2010, the leading Nordic ad serving provider Emediate has been in charge of sales, support and marketing of SiteScreen. Headquartered in Copenhagen, Denmark, Emediate has offices in Sweden and the UK as well as resellers in Norway, Finland, Germany, Italy, Benelux and Brazil. Emediate and Crystal Semantics are both subsidiaries of (ad pepper media International N.V. ), a publicly quoted international online advertising marketing company with 16 companies in eight European countries and the USA.
SiteScreen applies the principles of semantics to online advertising with solutions to block the placement of advertisements alongside internet content that could be seen as being controversial and therefore brand damaging.
== About SiteScreen ==

SiteScreen filters out objectionable placements for brands – in the network, in channels and also within individual websites. As an intelligent, language-based filtering system, SiteScreen enables advertisers to exclude advertising contexts with which they do not wish their campaign to be associated. For this advertisers can choose various content themes or “categories”, like “Adult content & Nudity” or “Accidents & Disasters”.
The system analyses individual web pages, identifies undesirable content and prevents the placement of online advertising on unsuitable web pages. Undesirable environments can be found on small websites as well as high-coverage brand websites, e.g. a report on an accident on a news website, a negative travel report or a blog article.

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
ウィキペディアで「SiteScreen」の詳細全文を読む



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