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Skullcandy is a Park City, Utah-based company that markets headphones, earphones, hands free devices, audio backpacks, MP3 players, and other products. The company was founded in 2003.〔(【引用サイトリンク】title=Investor Relations )〕 Skullcandy's products are targeted at the outdoor action sports demographic (snowboarders, skateboarders, music lovers,etc.) and general consumer market. Skullcandy products are sold through retailers, specialty outlets, and their online store. ==Company history== Skullcandy was founded by Rick Alden in 2003. The first Skullcandy product, the Skullcandy Portable Link, was introduced at the 2003 International Consumer Electronics Show (CES) in Las Vegas, Nevada. The LINK system combined headphones with hands-free cellular technology, allowing users to both listen to music from a portable audio device, while making and receiving calls through their cell phone. In 2003, Alden sold the first products to Milo Snow & Skate, an action sports shop in Utah. The Skullcandy logo was designed by Jef Ingram. Alden was named one of vSpring Capital's "Top 100 Venture Entrepreneurs" of 2008, and holds a patent for technology that integrates mobile phones and music players, LINK technology. In December 2008 the company was named "the world's coolest ear bud," by ''Fortune'' magazine. In addition, the company received local standing in 2008, placing in the ''Utah Business'' Fast 50, featuring the top 50 best and most innovative companies throughout the state. The company has quickly jumped to its place as the third most-sold headphone in the U.S. marketplace. In 2005 the company had $1.3 million in annual sales, while its 2009 ranking puts it in place to hit the $100 million mark. As quoted by the ''Salt Lake Tribune'', "We're gunning for No. 1," said Andrus, Skullcandy's President. In April 2011, Skullcandy purchased fellow headphones manufacturer Astro Studios (Astro Gaming). The reason for doing so was to exchange information for the planned second generation of Skullcandy gaming headsets. On January 28 2011, Skullcandy filed for initial public offering with the Securities and Exchange Commission. This announcement was met with some criticism from financial press. 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Skullcandy」の詳細全文を読む スポンサード リンク
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