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Sleepify
''Sleepify'' was an album by the funk band Vulfpeck. The "album" did not contain any audible music, and consisted solely of ten, roughly 30 second-long tracks of silence; the album was made available on the music streaming service Spotify, where the band encouraged consumers to play the album on a loop while they slept. In turn, royalties from the playing of each track on the "album" were to be used to crowdfund a free concert tour by the band.
The album was pulled by Spotify on April 26, 2014, citing violations of the service's content policies. It was estimated that the band would be able to collect at least US$20,000 in royalty payments from streams of ''Sleepify'', although it was unclear if the band would receive the money they had earned. On July 22, 2014, ''Billboard'' reported that the band received royalties totaling $19,655 plus an anticipated $1,100 forthcoming, and that the band is in the process of organizing a tour. On August 8, 2014, Vulfpeck announced the admission-free Sleepify Tour in the United States scheduled for September 2014.
== Background ==
Vulfpeck released ''Sleepify'' in March 2014 as a means to fund a concert tour of the same name; all of the shows were to be free of charge, but funded solely using royalty payments from the album on the music streaming service Spotify. The service calculates royalties based on how many times a track has been played, counting a single play as listening to the song for at least 30 seconds. As such, all of the tracks on ''Sleepify'' are just over thirty seconds in length, and consist solely of silence; a promotional video for the album jokingly labeled it as "the most silent album ever recorded". The band encouraged fans to stream the album on a loop overnight while they were sleeping (hence the name); with each stream costing US$0.007, ''The Guardian'' estimated that streaming the album for seven hours would accumulate $5.88 in royalty payments over 840 streams, and 100 people doing the same with one device each would accumulate $588 in payments.〔
The band's keyboardist, Jack Stratton, explained that the stunt was influenced by an interview with Ron Fair he had heard on the ''Pensado's Place'' podcast, where Fair discussed how the cover of "Lady Marmalade" he produced for the film ''Moulin Rouge!'' was only available on the film's soundtrack album, meaning that consumers would have to pay for the entire album to get just the one song. Stratton went on to say that "With the technology available, that dictates the packaging of the music—whether it's a three-minute 7-inch or a 40-minute 12-inch or an eight-minute 12-inch single or a 70-minute CD. And now it's Spotify. This is just taking it to the max of short song length and extremely high volumes of play."
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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