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''Slitz'' was a Swedish men's magazine. == History == Slitz was initially created in 1980 when two music magazines ''Schlager'' and ''Ritz'' merged. The magazine continued to be a music publication until 1996 when it became a men's lifestyle magazine similarly to ''Café''. After this Slitz become a men's magazine with content similar to ''FHM'' and ''Maxim'' featuring articles about sex, crime, cars, games, entertainment, and gadgets. The magazine was published by MDM Media AB in Stockholm and featured some of Sweden's most prevalent glamour models. Its main competitors were the magazines ''Café'', ''Moore Magazine'' and the Swedish issue of ''FHM''. Slitz was also available in Finland, since a part of the population in Finland has Swedish as their native language. As of 2008, Slitz had a reader circulation of 135,000 with an issue frequency of 12 times a year. In 2005, Slitz launched Slitz Man which focused more on style and fashion. By 2007, Slitz aimed to change the concept of the magazine due to the trend of declining sales among most men's magazine. Men's magazine such as ''Loaded'' had reported a decline in sales while men's fashion magazines had elevated. "We have noticed a change in our target audience. The Swedish boy is slowly dying. Our conclusion is that Swedish guys of today are asking for a smarter magazine and not a magazine with the degree of nudity that we have had before," said Chief Editor Niklas Natt och Dag.〔()〕 In December of 2012 the decision was made to discontinue the magazine. The Christmas issue of 2012 was the last issue of Slitz. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Slitz」の詳細全文を読む スポンサード リンク
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