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TBD.com was a hyperlocal news site focused on the Washington D.C. area. Launching on August 9, 2010, it was owned by the Arlington-based Allbritton Communications as a locally-focused companion to its other media properties in Washington, including Politico and WJLA-TV. The site combined original reporting with that of independent blogs and contributions from WJLA's reporters and staff. Despite having growing readership, TBD suffered from poor profitability, which led to a series of staff cuts and a shift in focus after only 6 months in operation. TBD.com was shut down entirely in August 2012. ==History== Plans for the site were first announced in October 2009. The site was intended to serve as the broadcaster's main news site for Washington D.C. area news, replacing the existing websites for WJLA-TV and its sister cable channel NewsChannel 8. The official name of the new site, TBD.com, was unveiled on April 22, 2010. Site editor Erik Wemple had already used the name TBD in staff e-mails prior to the announcement, in this case alluding to the phrase "To be determined", but felt that the name would also fit the site's goal.〔〔 TBD.com would use a non-traditional approach to local news inspired by its sister website Politico; Jim Brady stated that its format would "combine what makes the Web interesting and what makes TV such an effective medium." 〔 The site started with around 50 staff members, including about 20 reporters and seven members of a community engagement team, and would highlight major, area-wide news and micro, neighborhood-level information. It would feature real-time reporting on stories, featuring content curated from independent blogs, along with original reporting from the site's staff and contributions from WJLA-TV and NewsChannel 8 reporters. 〔(【引用サイトリンク】url=http://www.broadcastingcable.com/article/452438-Allbritton_Plots_Real_Time_D_C_Web_Launch.php )〕 TBD.com officially launched on August 9, 2010, and replaced the websites for both WJLA-TV and NewsChannel 8. On the same day, NewsChannel 8 also re-launched itself as a television extension of the new site, known as TBD TV. TBD.com grew quickly, amassing 1.5 million unique viewers by January 2011. Major changes to the site's management were made as early as February 2011; WJLA's station manager Bill Lord took over control of TBD.com, and Saul Carlin was brought in to serve the new position of digital news director. Additionally, WJLA severed its ties to the website by bringing back its own website at WJLA.com, and TBD TV returned to its previous NewsChannel 8 branding. Erik Wemple stated that the changes were made to "more align the properties and to get more uniformity of management and direction," and to allow WJLA to return to having its own distinct online identity catered more to its television audience. No jobs were lost as part of the changes. While TBD.com's readership steadily increased after its launch, the site struggled to sell advertising; ad sales were handled by WJLA's sales staff, who were inexperienced in selling advertising on digital platforms. As a result, 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「TBD.com was a hyperlocal news site focused on the Washington D.C. area. Launching on August 9, 2010, it was owned by the Arlington-based Allbritton Communications as a locally-focused companion to its other media properties in Washington, including Politico and WJLA-TV. The site combined original reporting with that of independent blogs and contributions from WJLA's reporters and staff. Despite having growing readership, TBD suffered from poor profitability, which led to a series of staff cuts and a shift in focus after only 6 months in operation. TBD.com was shut down entirely in August 2012.==History==Plans for the site were first announced in October 2009. The site was intended to serve as the broadcaster's main news site for Washington D.C. area news, replacing the existing websites for WJLA-TV and its sister cable channel NewsChannel 8. The official name of the new site, TBD.com, was unveiled on April 22, 2010. Site editor Erik Wemple had already used the name TBD in staff e-mails prior to the announcement, in this case alluding to the phrase "To be determined", but felt that the name would also fit the site's goal.TBD.com would use a non-traditional approach to local news inspired by its sister website Politico; Jim Brady stated that its format would "combine what makes the Web interesting and what makes TV such an effective medium." The site started with around 50 staff members, including about 20 reporters and seven members of a community engagement team, and would highlight major, area-wide news and micro, neighborhood-level information. It would feature real-time reporting on stories, featuring content curated from independent blogs, along with original reporting from the site's staff and contributions from WJLA-TV and NewsChannel 8 reporters. (【引用サイトリンク】url=http://www.broadcastingcable.com/article/452438-Allbritton_Plots_Real_Time_D_C_Web_Launch.php ) TBD.com officially launched on August 9, 2010, and replaced the websites for both WJLA-TV and NewsChannel 8. On the same day, NewsChannel 8 also re-launched itself as a television extension of the new site, known as TBD TV. TBD.com grew quickly, amassing 1.5 million unique viewers by January 2011. Major changes to the site's management were made as early as February 2011; WJLA's station manager Bill Lord took over control of TBD.com, and Saul Carlin was brought in to serve the new position of digital news director. Additionally, WJLA severed its ties to the website by bringing back its own website at WJLA.com, and TBD TV returned to its previous NewsChannel 8 branding. Erik Wemple stated that the changes were made to "more align the properties and to get more uniformity of management and direction," and to allow WJLA to return to having its own distinct online identity catered more to its television audience. No jobs were lost as part of the changes. While TBD.com's readership steadily increased after its launch, the site struggled to sell advertising; ad sales were handled by WJLA's sales staff, who were inexperienced in selling advertising on digital platforms. As a result, 」の詳細全文を読む スポンサード リンク
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