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TradeKing
TradeKing is a discount online brokerage firm, providing online trading tools for self-directed investors to buy and sell stocks, options, bonds and mutual funds via electronic trading platforms or by phone. TradeKing was founded in 2005 and has offices in Fort Lauderdale, Florida and subsidiary offices in Charlotte, North Carolina. == History == The company was launched in December 2005 offering online brokerage services for active stock and option traders. The firm was an early user of social networking for investors and traders, offering free blog support and other Web 2.0-based tools to registered members and account holders since the firm’s inception.〔(“MySpace for Traders” ), ''Business Week'', September 10, 2007.〕〔("Cyber Traders Turn to Blogging" ), August 21, 2007, Reuters video.〕〔(“Investors share tips, track records online ), July 12, 2007, ''USA Today''.〕 In July 2007, TradeKing released the Options Playbook,〔(Characteristics and Risks of Standardized Options ), NYSE Alternext US LLC ''et al.'', 1994 (updated 2008).〕〔Matt Krantz, (“Better Know Your Option Options” ), USA Today, November 16, 2007.〕〔Jeffrey M. Laderman, (“A Playbook for Traders” ), ''Business Week'', November 5, 2007.〕 a primer for options trading explaining common options trading strategies (or “plays”) in jargon-free terms. On May 15, 2012, TradeKing and Zecco.com, announced they had agreed to merge their businesses.〔http://tradeking.mediaroom.com/index.php?s=30774&item=128467〕
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