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Vinitaly
Vinitaly is an international wine competition and exposition that is held annually in April in the Italian wine region of Verona in northeast Italy. The event is open to both the public and wine professionals featuring an average of 3000 wines from several dozen countries.〔Fodor Travel ''Fodor's Italy 2014'' pg 622 Random House LLC, Oct 1, 2013 ISBN 0770432328〕 First held in 1967, VinItaly has been called the "most important convention of domestic and international wines"〔Rick Steves ''"(Rick Steve's Italy 2013 )"'' pg 194, Avalon Travel, Jan 8, 2013〕 and the "largest wine show in the world".〔Marc Vetri, David Joachim ''"(Rustic Italian Food )"'' pg 142, Random House LLC, Nov 1, 2011〕〔C. Michael Hall, Liz Sharples ''"(Food and Wine Festivals and Events Around the World )"'' pg 13, Routledge, Jun 14, 2012〕
For producers in the Italian wine industry, attendance and the reception that their wines receive is considered a barometer for measuring the health and success of the market, particularly for emerging Italian wine regions. The event is also used as an opportunity by wineries to release new wines and wine styles or announce partnerships with universities, organic and biodynamic wine organizations or even other wineries.〔Bill Nesto & Frances Di Savino ''The World of Sicilian Wine'' pgs 41, 62, 123, University of California Press, Feb 9, 2013, ISBN 9780520955073〕 Along with Vinexpo, which is held every other year in the French wine region of Bordeaux, VinItaly is considered one of the premier international wine events.〔Thom Elkjer and Tony Aspler ''Adventures in Wine: True Stories of Vineyards and Vintages Around the World'' pg 100, Travelers' Tales, 2002, ISBN 9781885211804〕〔Alice Feiring ''"The Battle for Wine and Love: or How I Saved the World from Parkerization"'' pgs 140-141, Mariner Books (May 5, 2009) ISBN 0156033267〕
==Wine competition==
The wine competition aspect of VinItaly involves a sensory judgement of wines grouped within their own category—dry wine, sweet wine, still wine, sparkling wine, fortified wine, etc. The wines are judged by five member panels which usually includes two Italian judges, two members of the international wine press and an additional, non-Italian judge. After calculating the average of the scores received by the five judges, with the highest and lowest scores tossed, wines are awarded medals (in descending order of prestige) of Grand Gold, Gold, Silver and Bronze.〔M. L. Balinski, Rida Laraki ''"(Majority Judgment: Measuring, Ranking, and Electing )"'' pg 152, MIT Press, 2010〕
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