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Viralheat
Viralheat is a subscription-based software service for social media management that helps clients monitor and analyze consumer-created content. It was first released in beta in May 2009. Viralheat raised $75,000 in seed capital in December 2009 and $4.25 million of venture capital from the Mayfield Fund in 2011.
==Features==
Viralheat is a social media management tool with features for account management, monitoring, analytics and publishing.〔 It tracks the number of mentions an individual or company receives on digital properties and analyzes factors such as influence, sentiment and language.〔 The influence of a Twitter handle is measured based on followers, mentions, and retweets〔 Sentiment is assessed as positive, negative or neutral.〔Joyner, A. (2010). Who's talking about you?. Inc, 32(7), 63.〕 Viralheat's Human Intent tool labels social media participants as leads if it assesses that they are likely to consider purchasing a corresponding product. The software's analytics and monitoring can be filtered by location.〔 Data from Viralheat can be exported into PDF files, Excel spreadsheets or onto a publicly available dashboard.〔
The service charges users based on how many accounts, mentions and profiles they use. A free version can manage up to seven social media accounts.〔 and developer accounts are free. In August 2012, the company claimed to have 6,500 users, one-third of which were using a paid version of the service.〔
Viralheat also publishes free application programming interfaces (APIs) and two extensions for the Chrome browser. One extension adds a bar to the top of Twitter.com that displays a sentiment analysis of the mentions displayed on the page. A box is added to each tweet showing its assessed sentiment, which can be changed manually.〔 Another extension called "Flint" adds a share button on the browser that can share content being viewed on the browser from sites like Twitter, Facebook or LinkedIn.〔
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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