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Vivino
Vivino is an online wine community, database and mobile application where users can buy, rate and review wines. Vivino was founded in July 2009 by Heini Zachariassen and Theis Sondergaard. , Vivino has a wine database containing over 3 million different wines, and has 6.8 million users.〔"(Iværksættere bag appen Vivino: »Vi ved ikke en skid om vin« )" (in English ) ''Ingeniøren'', 1 December 2014. Accessed: 3 December 2014.〕 In July 2013, the database had 1 million wines. Vivino's headquarters are based in Copenhagen, Denmark but the company also has offices in the USA, Ukraine and India.
==History==
Vivino was founded in Copenhagen, Denmark by Heini Zachariassen and Theis Sondergaard. The company launched their iPhone app in July 2011. They knew very little about wine, and used that ignorance in the development of an app for ordinary people.〔 The app was poor at first, disappointing users with its small database. The developers photographed 5,000 wines, but the breakthrough came when they offered a corkscrew to whoever could upload the most wines, gaining 50,000 pictures. In late 2014, the database receives 250,000 photos per day, although not all are of new wines. The software fails to recognize 25,000 photos per day, which are manually handled by 50 Indians.〔 In July 2013 Vivino raised 10.3 million USD in capital bringing their net capital to 12.4 million USD. Vivino expects to raise more funds, and long term profitability hinges on in-app purchasing and email campaigns, as only 5% of wine purchases are made online.〔
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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