|
''VroomGirls'' is an American online automobile magazine targeting the female auto buyer.〔(VroomGirls: New automotive website for women | Drive, She Said )〕 ==History and profile== The site was founded in October 18, 2011 by editor-in-chief Tara Weingarten, a longtime automotive journalist and formerly author of the "Road Test" car review feature for ''Newsweek'' magazine.〔(Interview with Tara Weingarten, VroomGirls| socalTECH.com )〕 The magazine has offices in Los Angeles and Austin.〔 In their columns about ''VroomGirls'', ''Forbes'' and ''The Dallas Morning News'' pointed out that women buy a large percentage of all new cars and influence most of the rest of the purchases, and that marketers of auto-related products prefer targeted advertising venues.〔〔(Specialized websites beckon to women who care about cars - Los Angeles Times )〕 As Psychology Today columnist E.E. Smith observed", what matters to the male buyer may be quite different from what matters to us girls."〔(【引用サイトリンク】title=What Does A Vroomgirl Want? )〕〔("Car Site for Women" ). ''Cool Business Ideas''.〕 The ''VroomGirls'' website has twice been named a Webby Award honoree in the Car Sites & Car Culture category. In 2014, it was one of just six sites so honored, and in 2013 it was one of seven.〔(【引用サイトリンク】title=Car Sites & Car Culture )〕 VroomGirls features new car reviews, auto-buying advice,〔("VroomGirls.com Helps Women Make Informed Car-Buying Decisions." ) ''Marketing Weekly News'' November 5, 2011 via Highbeam (subscription required)〕 driving tips〔("The Augmentation of Female Influence in the Automotive Industry." ) ''Zawya''. 14 October 2014.〕 and information on getting value and enjoyment from automobiles.〔(Vroom Girls is a website for women who love cars PureWow National )〕〔(Drinking and Driving: Women, Be Careful on New Year’s Eve | Williamsville Wellness )〕〔("Top 10 cars for women" ). ''Chron''.〕 The site created its first Cars of the Year "Vroomie" awards in December 2011. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「VroomGirls」の詳細全文を読む スポンサード リンク
|