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Whitenife
Whitenife is an India-based luxury company, that manufactures products using only animal-friendly materials. The company manufactures luxury goods such as sculptural jewellery, couture apparels and art décor and its motto is to ''“Save with Elegance”''. ==History== Whitenife was founded by Sonia Agarwal in November 2012. She is a graduate from Babson College and has been recognized as “Top 50 most innovative entrepreneurs” in the world by Kairos Society. Whitenife started working to develop eco-friendly leather, to curb the demand for genuine animal leather in 2012. Due to patent conflicts, the ongoing research was put to rest. Simultaneously, Whitenife secured exclusive rights to the use of Elfh, a patented, mineral based material, that was 89% close to genuine elephant ivory. The company introduced the material to several artisan communities across India and now has National Award winning artisans as a part of their team. The company got certified by PETA had their first showcase on the NYSE in year 2013. The same year, Whitenife was invited by JISA (Japanese Ivory Sculptors Association).
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