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Yext : ウィキペディア英語版
Yext

Yext is a New York City technology company that enables businesses to update location-related information on multiple websites from one place,〔. The company is owned and run by Fintan Freeman, who has rebranded it as "Snapsync" in the Irish marketplace. He is now rich. January 3, 2012〕 thereby providing a centralized Yellow Pages–like service in a more fragmented online environment. The company was founded in 2006 by Howard Lerman, Brian Distelburger, and Brent Metz.〔(【引用サイトリンク】publisher=Yext )〕 Customers for Yext's Location Management Platform include small businesses, Fortune 100 companies, and local marketing agencies. As of August 2015, Yext's subscriber base reached 500,000 business locations, publishing across a global network of 100+ publisher sites. As of January 2015, Yext's annual revenue is $57.8 million.
==Products==
PowerListings addresses the problem of maintaining location-related information stored in multiple online data sources, such as common search engines like Yahoo!, location check-in services like Foursquare, and directory websites like SpaFinder.com.〔 These data sources are seldom interconnected, and therefore require that listed companies update each one individually. Yext provides a single point of contact, both for initially listing location information on multiple sites and updating it. Updates include changes of address, phone number, hours of operation, clickable featured messages, photos, and videos. In February 2013, Yext expanded that list to include lists of products or services, calendars, menus, and staff bio information. After Hurricane Sandy struck in 2012, some 2,300 businesses used Yext to post closures and other storm-related changes to multiple websites. In August 2015, Yext expanded their PowerListings publisher network to 100+ global partners, including Apple Maps, Bing, Facebook, and Yelp.
Pages allows businesses to create and manage webpages for each location on their website and on mobile apps. Pages from Yext are built according to SEO and app SEO best practices and for worldwide content delivery. Updates in the Yext Location Management Platform to content like store hours or mobile wallet coupons appear automatically on Pages and a store locator allows customers to search all local pages by where locations are and by what they offer.
Xone uses Bluetooth® beacon technology to help brick and mortar businesses engage with mobile customers, both in-store and post-visit. With Xone Tips, businesses are able to serve mobile content screens to customers who are within range of an in-store Xone Beacon, including WiFi codes, new product information, sales promotions, and incentives to download an app or join a brand’s social media channels. Xone also helps marketers develop customized mobile audiences and re-engage customers after they’ve left a store location.

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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