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Yogurtland
Yogurtland is an international franchise chain of frozen yogurt stores based in Irvine, California, United States.
Yogurtland offers self-serve soft-serve frozen yogurt with active cultures. Yogurtland has stores in twenty states in the United States and also several other countries. In 2009, it had a revenue of $42 million. In 2013, it had a revenue of $132 million.〔http://www.bizjournals.com/boston/blog/mass_roundup/2014/06/the-countrys-two-largest-froyo-chains-are.html?page=all〕 Each store costs from $385,000 to $435,200.〔 The yogurt chain is popular partly due to its self serve format, and because it is relatively inexpensive compared to other yogurt businesses such as Pinkberry. Another attraction to the brand has been the "Tokidoki" character designs on spoons which are collectible.
==History==
Yogurtland was founded in February 2006 by Phillip Chang, who is also the chain's CEO and president. The first Yogurtland location was in Fullerton, California. In December 2014, there were over 300 locations in the United States, Mexico, Venezuela, Australia, Guam, UAE ,and Thailand. By 2015, it intends to expand to over 550 stores.〔 On 28 January 2014 Yogurtland opened its first store in the Middle East at Dubai Mall in Dubai, UAE. and followed by its first store in Bangkok,Thailand as the first store in the Southeast Asia on December the same year
In July 2011, Yogurtland partnered with Sanrio, the company that created Hello Kitty. According to the ''St. Louis Post-Dispatch'', merchandise such as key chains and T-shirts with Hello Kitty and other Sanrio characters—My Melody, Keroppi, and Chococa—were sold in Yogurtland stores during August. The characters were also imprinted on Yogurtland's collectable cup and biodegradable spoons.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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