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Zumobi, Inc. is a mobile technology company that partners with top brands to provide engaging content marketing solutions on smartphones, tablets, and other devices.〔Belic, Dusan. “Zumobi cements its relationship with Sporting News; Launches Pro and NCAA Basketball apps.” IntoMobile. Retrieved 18 April 2011.〕 Zumobi's portfolio of mobile applications comprises The Zumobi Network:〔Vocus PR-Web. “Push Notification Usage Surged By More Than 1,500% In Past Year, According To Data From Mobile Services Provider Urban Airship.” The Street. Retrieved 29 March 2011.〕 a premium mobile app network with properties in categories such as news, sports, lifestyle women's, and entertainment.〔Vocus PR-Web. “Push Notification Usage Surged By More Than 1,500% In Past Year, According To Data From Mobile Services Provider Urban Airship.” The Street. Retrieved 29 March 2011.〕 As a co-publishing partner, Zumobi works with media companies such as nbcnews.com, MSN, Bonnier Corporation, Source Interlink, Sporting News and Hearst Digital Media.〔Walsh, Mark. “’Sporting News,’ Zumobi Strike Apps Deal.” MediaPost. Retrieved 29 March 2011.〕 Zumobi publishes apps using its proprietary platform that offers customization, social networking interoperability, and adaption across multiple mobile operating systems, including Apple’s iOS (iPhone, iPod touch and iPad), Android, BlackBerry, Palm’s webOS, Windows Phone and the Amazon Kindle Fire. Zumobi has a proprietary advertising platform –the Zumobi Brand Integration (ZBi) platform– for monetization opportunities through rich media advertising campaigns and sponsorships with specific, contextual placement in its apps.〔Tsirulnik, Giselle. “Basketball Fans Score with New Apps from Sporting News.” Mobile Marketer. Retrieved 29 March 2011.〕 Past advertisers on The Zumobi Network include Ford,〔Belic, Dusan. “Field & Stream outdoor magazine comes to AppStore, compliments of Zumobi.” IntoMobile. Retrieved 29 March 2011.〕 Mercedes-Benz, Unilever, Southwest Airlines, Geico, HP, Cisco, Mini Cooper, Best Buy, Chevrolet, and more.〔Walsh, Mark. “’Sporting News,’ Zumobi Strike Apps Deal.” MediaPost. Retrieved 29 March 2011.〕 Zumobi was founded in September 2006 and announced officially at CTIA in the end of March 2007.〔Duryee, Tricia. “Zumobi Appoints Ken Willner As CEO; Eric Hertz Leaves to Explore New Opportunities.” mocoNews.net. Retrieved 29 March 2011.〕 Zumobi is a wholly independent company spun out of Microsoft Research via the Microsoft IP Ventures group.〔Duryee, Tricia. “Zumobi Appoints Ken Willner As CEO; Eric Hertz Leaves to Explore New Opportunities.” mocoNews.net. Retrieved 29 March 2011.〕 The three founders are John SanGiovanni,〔Plesser, Andy. "Seattle's Mobile App Builder Zumobi Growing Quickly as Publishers Seek Solutions." Beet.tv. Retrieved 26 April 2011.〕 Dr. Ben Bederson and Jim Cooley. The CEO is Ken Willner.〔http://investing.businessweek.com/research/stocks/private/person.asp?personId=25475933&privcapId=33403754&previousCapId=33403754&previousTitle=Zumobi,%20Inc. Bloomberg BusinessWeek. Retrieved 18 April 2011.〕 == Sources == 〔 *"()." Bloomberg BusinessWeek. Retrieved 18 April 2011. *”().” Fast Company. Retrieved 26 April 2011. *Bass, Dina. “().” Bloomberg BusinessWeek. Retrieved 26 April 2011. *Belic, Dusan. "()." IntoMobile. Retrieved 29 March 2011. *Belic, Dusan. "()." IntoMobile. Retrieved 18 April 2011. *Ben-Aaron, Diana. “().” Bloomberg BusinessWeek. Retrieved 26 April 2011. *Cox, Gordon. “().” Variety. Retrieved 26 April 2011. *Duryee, Tricia. "()." MocoNews.net. Retrieved 29 March 2011. *Graham, Jefferson. “().” USA Today. Retrieved 26 April 2011. *Kaufman, Wendy. “().” NPR. Retrieved 26 April 2011. *Malik, Om. “().” GigaOm. Retrieved 26 April 2011. *Mccausland, Christianna. “().” Fast Company. Retrieved 26 April 2011. *Murray, Rheana. "()." Mobile Marketer. Retrieved 29 March 2011. *Plesser, Andy. “().” Beet.tv. Retrieved 26 April 2011. *Vocus PR-Web. "()." The Street. Retrieved 29 March 2011. *Walsh, Mark. "()." MediaPost. Retrieved 29 March 2011. 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Zumobi」の詳細全文を読む スポンサード リンク
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