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| geotargeting ： ウィキペディア英語版 |
geotargeting
Geo targeting in geomarketing and internet marketing is the method of determining the geolocation of a website visitor and delivering different content to that visitor based on his or her location, such as country, region/state, city, metro code/zip code, organization, IP address, ISP or other criteria.〔Michael Freedman, Mythili Vutukuru, Nick Feamster and Hari Balakrishnan, Geographic Locality of IP Prefixes, Internet Measurement Conference (IMC), 2005〕 A common usage of geo targeting is found in online advertising, as well as internet television with sites such as iPlayer and Hulu, which restrict content to users geolocated in specific countries; this approach serves as a means of implementing digital rights management. Use of proxy servers and virtual private networks may give a false location.
==Geographical information provided by the visitor==
In geo targeting with geolocation software, the geolocation is based on geographical and other personal information that is provided by the visitor or others.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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