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maven
A maven (also mavin) is a trusted expert in a particular field, who seeks to pass knowledge on to others. The word maven comes from Hebrew, meaning "one who understands", based on an accumulation of knowledge.〔http://dictionary.reference.com/browse/maven〕
==History==
The word reached English from the Hebrew ''mevin'' (מבֿין), meaning "one who understands", and is related to the word''binah'' (בינה), which denotes understanding or wisdom in general. It was first recorded (spelled ''mayvin'') in English in 1950 (in the ''Jewish Standard'' of Toronto, Canada) and popularized in the United States in the 1960s by a series of commercials created by Martin Solow for Vita Herring, featuring "The Beloved Herring Maven." The “Beloved Herring Maven“ ran in radio ads from 1964 to 1968), and was brought back in 1983 with Allan Swift, the original voice of the Maven.〔("Beloved Herring Maven is Returning to Solow" )〕
Many sites credit Vita with popularizing the word. An example of a print advertisement including the Maven is: "Get Vita at your favorite supermarket, grocery or delicatessen. Tell them the beloved ''Maven'' sent you. It won’t save you any money: but you’ll get the best herring".〔advt. in ''Hadassah News Letter'', April 30, 1965〕
Since the 1980s, it has become more common since William Safire adopted it to describe himself as "the language maven" (among other nicknames). The word is mainly confined to American English, but did not appear with the publication of the 1976 edition of ''Webster's Third New International Dictionary''; it is, however, included in the ''Oxford English Dictionary'' second edition (1989) and the ''American Heritage Dictionary'' fourth edition (2000). Numerous individuals and entities now affix maven or mavin to assert their expertise in a particular area.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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