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telemarketing : ウィキペディア英語版
telemarketing

Telemarketing (sometimes known as inside sales,〔http://www.sciencedirect.com/science?_ob=ArticleURL&_udi=B9HC9-4XM62FG-4&_user=10&_coverDate=12%2F31%2F1991&_rdoc=1&_fmt=high&_orig=search&_origin=search&_sort=d&_docanchor=&view=c&_searchStrId=1484536889&_rerunOrigin=scholar.google&_acct=C000050221&_version=1&_urlVersion=0&_userid=10&md5=da40b391f1250788db20338ac99b63fd&searchtype=a〕 or telesales in the UK and Ireland) is a method of direct marketing in which a salesperson solicits prospective customers to buy products or services, either over the phone or through a subsequent face to face or Web conferencing appointment scheduled during the call. Telemarketing can also include recorded sales pitches programmed to be played over the phone via automatic dialing.
== History ==
The term ''telemarketing'' was first used extensively in the late 1970s to describe Bell System communications which related to new uses for the outbound WATS and inbound Toll-free services.

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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